This annual report is designed to be small – for intrigue, but also to float the to top of the stacks of documents many recipients receive.
At the same time, it is a toll, roll-folded file with a ladder concept criss-cossing the mini-spreads. It was a bit of a challenge to map the graphics so they crossed over a fold at the right place and still maintain the integrity of the copy. Friendly little illustrations soften the feel and create a light, welcoming feel.
Client: Family and Community Support Services
Service Area: Central Alberta