Project Highlight

Central Sport Brand

Central Sport brand design identity standard design

We were excited to build the new brand for Central Sport, a new Sport Authority tasked with enhancing and moving forward all things sport. As a legacy project of @2019canadagames, the games can live on, so to speak.

The logo is built of of solid, trustworthy blue and exciting, action packed red. The classic colours embue a stable brand character, and organization.

A lot was done on this brand… a lot of time was spent in Google Drive and Canva! Some assets include a brand identity standards guide, stationery, roll up banners, and a multitude of Canva templates to help them with social.


Client: Central Alberta Sport Authority (Central Sport)
Industry: Sport  Advocacy
Service Area: Central Alberta

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