Super Bowl Preview

2012 VW ad launching the new Beetle Super bowl 49 is upon us, and it’s time for creatives to start the annual analysis of this year’s crop of ads. That great bastion of advertising critique, the CBC, just posted an article with a welcome new trend. Less sex, more...
Chained to the Cloud

Chained to the Cloud

Everyone loves the cloud. We love the cloud. The cloud is that imaginary place where all our business problems disappear, our IT costs vapourize and everything and everyone the a rosy red glow of ecstasy on their faces. But have you ever actually thought about what the cloud is?

Why?

Why?

This past weekend I heard about a book – Start with why by Simon Sinek. The summary of the book rocked my concept of business. Rocked. My concept. The book (which I have not read yet) assumes that we are in business not to make stuff (how & what) but for...
Predictions for a wondrous New Year

Predictions for a wondrous New Year

Well 2011 is upon us with a (snow bound) bang, with all the yearly predictions going around, we thought we’d best offer our own. After an intense session of divination research, we’re ready to reveal some rather startling predictions. Don’t blame us, science...
What is “Creative”?

What is “Creative”?

A month or so ago, the gang here went up to Edmonton to the Graphic Design Association of Canada’s Edmonton Chapter’s charity auction “a Creative Cause”. It was an art auction raising funds for a notable shelter in Edmonton. It was awesome.

I love art auctions. My wife and I used to go to the Red Deer College “Affairs of the Arts” every year, RDSO and whatever we could. I was excited to go just for the experience, but also because I had donated some work to the show. It’s an odd thing for me, really – to have produced a creative work that is not marketing related. I haven’t done that in at least a dozen years. Wow. A dozen years since I’ve pursued a personal creative direction. I was both paralyzed and excited at the same time – followed by relief that some of the work I donated actually sold (I was well outdone by a colleague down the street)

What struck me at this event was how much good ART was being produced by the design community. Printmaking, painting, jewelery, photography – just about anything you could imagine was available that night. There are some really good creatives making some really great fine art. That got me to thinking – what is a creative?

Fingerprints and Flashbulbs at RDC

I visited the retirement swaré for a long-time client yesterday and it was a bitter-sweet experience. It’s sad to see friends retire, but it’s good to think of the times we’ve had working together over the years.

Redpoint bids a font adieu to Lois McPherson of Red Deer College after 22 years of admirable service. Here’s looking for the third hole in one!

The laughs and smiles at events like that are always heart warming. It’s great to hear the stories and laugh at the tribulations people have endured. I was standing listening to the account of a woman who has had a large impact on my career (mostly by booking photoshoots that require me to sprint from one end of the Centrium to the other multiple times) and I found that as I wiped the obligatory tear, I was moved by the impact each person has in their careers, communities & colleagues. I don’t think we as designers, creatives, and communications people realize what we are doing most days. We are creating visual history every day we come to work.

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